Archive for April, 2009

SEO and Terrorism

April 21, 2009

Think SEO is just for the private sector? The British government is putting SEO tactic to help fight terrorism. A lot is misunderstood about the religion of Islam the British counter terrorism is working to flood the Internet with positive information. It’s the new battle ground against radical religions attempting to recruit new members.

Climbing the Google charts to rank ahead of the sites in question in an effort to sway those sitting on the fence. The SEO tactics aim to manipulate Google algorithm traditionally utilized by online marketers. However the success of the new age method is still in question. Whether convincing impressionable youths to take the least destructive path.

Hmm, suicide bomber or moderate Islamist … the virgins do sound tempting …
(link)

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Use Twitter to boost sales

April 16, 2009

Twitter is all the rage nowadays. Heck, even Barbara Walters is tweeting, and Stephen Colbert has “twatted”. Nice. For a company that stocks a lot of products Twitter can boost sales significantly. Simply tweeting current stock or new stock can catch the eye of a customer who’s looking for that exact product. And believe me, word gets around quickly. If even one person gets one of your tweets and picks up a deal because of your tweet, they are going to spread the word.

It’s not just about spamming your products, well, not completely. The trick is to actually have a really good deal every now and then. I mean a door crasher. Limited quantities of course. Remember, you’re running a business. You do need to make money. People love deals and if you give them some, they will come. Add on sales and extras will boost your bottom line.

So Twitter can be useful even for companies. Announcing products, new stock, sales, company news, even the occasional interest topic can build a relationship with your shoppers and consumers. It’s definitely worth a look. Give it a try, I mean a really good try, before you write it off.